Pride isn’t just a parade. It’s how we exist, how we love, and how we take up space — every day.
June means rainbow flags in windows, kisses in public, chosen families holding hands. But at SAPHETTE, Pride Month isn’t just a celebration — it’s a reminder. Of why we started. Who we create for. And what it means to make space for queer pleasure in a world that wasn’t built for us.
Pride Is Political — and Deeply Personal
SAPHETTE was founded by queer women who didn’t see themselves — or their desires — reflected in the sex toy aisle. We saw toys built for the male gaze, pleasure defined by someone else’s standards, and labels that felt too narrow for the way we love.
So we created SAPHETTE: a sapphic space where intimacy is queer, emotional, embodied, and ours.
Pride Is Power in Pleasure
For sapphics, reclaiming our pleasure is revolutionary. It’s saying:
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Yes, I deserve joy.
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Yes, my body matters.
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Yes, intimacy between queer people is worth honoring — and celebrating.
Every harness, every vibe, every blog post is a love letter to queer desire.
Pride Is Representation That Feels Real
We design for:
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Lesbians
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Bi & pan sapphics
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WLW
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Non-binary babes
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Gender-expansive lovers
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Anyone who finds truth in queer intimacy
No one should have to wonder if a product is "for them." If you're here — it's for you.
Pride Is Ongoing, Not Just June
We don’t pack up the rainbows on July 1. Queer joy doesn’t expire.
At SAPHETTE, we build community through:
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Honest sex ed from queer voices
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Inclusive language that actually reflects us
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Products made for connection, not performance
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A space where softness, power, and messiness can coexist
Pride Is in the Details
From naming products after stars and goddesses to choosing colors that feel soft but bold — every detail is intentional. Not performative. Not pinkwashed.
Because being queer is about more than identity. It’s about intimacy, expression, and belonging.
Pride Is You
If you’ve ever felt unseen in your pleasure journey — this space is yours.
If you’ve ever wondered if your kind of love is enough — it is.
If you’ve ever needed a reminder: You are worthy of joy. You are not alone.
Pride is all of us, making space for each other. And we’re proud to be in it with you.
We’re Marching with You – London Pride 2025
This year, SAPHETTE is joining London Pride 2025 — and we couldn’t be more excited to show up, stand tall, and celebrate alongside our community. Come find us on the route (yes, we’ll be the ones smiling way too hard), say hi, and grab a little something queer and cute. Because Pride isn’t just online — it’s in the streets, in the crowd, in us.
From Our Founders
SAPHETTE was born from queer love. And every month, we build for queer futures.
Thank you for being here. Thank you for being you.
